Helping a Jewellery Retailer Use Data for Smarter Decisions

Our Client
A prominent jewelry retailer with multiple stores, a central warehouse, and a growing online presence. They faced challenges with fragmented inventory data, fulfillment delays, and missed sales opportunities.
Problem Statement
Fragmented Inventory Visibility
- Online shows items “in stock” that aren’t available at stores or DCs
- Store staff lack real-time access to inventory across locationsImbalanced Inventory Distribution
- Overstock in low-performing stores; stockouts in high-demand regions
- Trending items unavailable where demand is highestInefficient Stock Transfers
- Manual, delayed store-to-store or DC-to-store movements
- No intelligent system to guide replenishmentFulfillment & Customer Experience Gaps
- Delays in online order dispatch due to DC unavailability
- Lack of connection between sales recommendations and actual stock
Challenges
Data silos between stores, e-commerce, and the distribution center caused poor coordination.
Inaccurate stock visibility led to overstocking in some locations and stockouts in others.
Online orders were delayed due to limited fulfillment flexibility and lack of dynamic routing.
Store staff couldn't access real-time inventory, leading to lost sales and poor customer service.
No reliable way to predict demand by region or channel (online vs in-store).
Merchandisers and managers lacked real-time insights to act quickly and effectively.
Our Solution
1. Unified Inventory Visibility
Integrated data from POS systems, e-commerce platforms, ERP, and DCs into Microsoft Fabric’s OneLake
Delivered a real-time 360° view of inventory by SKU, location, channel, and aging
Enabled store staff and managers to make accurate, timely stock decisions
2. Optimized Inventory Allocations & Transfers
Built data models to recommend dynamic transfers between DC and stores
Highlighted at-risk items (overstock/stockouts) via Power BI dashboards
Sent auto-alerts to merchandisers and DC teams for timely action
3. Smarter Fulfillment & Omnichannel Enablement
Enabled dynamic order fulfillment logic (e.g., fulfill online orders from stores if DC is out)
Tracked delivery delays, returns, and cancellations to improve service
Business Impact
Reduced delivery timelines through dynamic order routing and improved stock visibility.
Predictive analytics ensured trending items were available where demand was highest.
Smart inventory movement minimized overstock in low-performing locations.
Data-driven recommendations enabled timely and effective stock transfer between locations.